Check out our new consultant microsites

We’ve just finished a major new project for our consultants, setting up a platform for them to have their own micro websites, and we’re really chuffed with the results. While we’ve had a corporate website (recently relaunched) and individual static webpages for our consultants for a good number of years, this development is a great leap forward in terms of our online marketing. As well as providing the usual overview of our service, contact details and contact form, the new microsites give each consultant the opportunity to personalise the information on their About Me page so it reflects their own particular specialisations and areas of expertise. If they want, consultants can also have a blog on their site to help them communicate directly with clients and prospects. Not only does this facility offer them a really powerful and flexible marketing tool but it is also very Search Engine-friendly.

It goes without saying these days that having a web presence is essential for any business. But having a website is one thing; having a web-site that potential clients can find and that tells them what they want to know when they get there is quite another. We think we’ve made a very good start towards achieving this for our consultants but, as usual, we won’t be resting on our laurels and will be constantly measuring, checking and tweaking to ensure the sites work as well as possible.

To see how we’re doing so far, check out the sites we’ve set up for Mike Andrews and Connect Consultancy.